Esther Cai Homes

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Will layout affect your property prices?

All Property Buyers Must Know This
Read on to Learn More
Buying a property is 1 of the biggest purchase of our lives! Whether for own stay or investing, we must know and understand all about the property. If we are not aware and prepared, opportunities to maximise our assets and profits could be lost in this dynamic real estate market!
Let's Dive into 3 Recent case studies

Case Study 1

Case Study 2

Case Study 3
These 3 case studies have been selected as each property in the respective case study are similar in location, size and type. With these similar characteristics, we can accurately show why selecting certain layouts plays a massive role in determining potential capital appreciation.

Case Study 1: Parc Riviera vs Whistler Grand
Let's start off our case studies comparison with 2 condos in the West, Parc Riviera and Whistler Grand.

For our case study, we will compare a four-bedder from each development that were purchased at about the same per square foot (psf) price.
The secret lies in their individual layouts, which we will discuss below

At first glance, both layouts look great and functional with many similarities. However, upon closer observation, we can see there are some key differences in Whistler Grand. Firstly, it has a walk-in wardrobe in the Master bedroom, which provides for functionality and luxury. Secondly, the unit in Whistler Grand has a wet and dry kitchen, which makes food preparation and cooking convenient and organised. Thirdly, there is a Yard area to dry your laundry efficiently. This excellent unit layout enables the 4-bedder at Whistler Grand to be viewed as spacious with a touch of luxury.
From our experience, 4 bedroom buyers are most likely buying for their own stay. Hence, the "feel good" factors play a significant part of their decision. These buyers are willing to pay top dollar for enjoying the comforts of the home with their loved ones.
Profit Comparison


With reference to the profit comparison visual above, we see that the 4-bedder unit at Whistler Grand was purchased for $1240 psf and sold at $1733 psf, while the 4-bedder unit at Parc Riviera was purchased at $1220 psf and sold at $1520 psf.
The Owner of Parc Riviera made a profit of $356,000 while the Owner of Whistler Grand made a profit of $632,000.
The difference in their profit is $276,000.
Almost Twice the profit!
Many of us must be wondering, how is it possible for 2 similar sized 4-bedders that are close by and built around the same time have such different selling prices?
In conclusion, we can clearly see the huge difference in profit for the unit at Whistler Grand, even though, the location, size and type of the units are similar. Hence, analysing and selecting the optimal unit layout is an important component and is part of my unique offering to clients.

Case Study 2: Jadescape vs Sky Habitat
Our next case study brings us to Bishan at District 20 where we will analyse 2 condominium developments, Jadescape and Sky Habitat.

For this case study, we will compare a 2-bedder from Jadescape vs 1 + study and 2-bedder units from Sky Habitat. The units were purchased at about the same per square foot (psf) price.
Let us find out if their layouts also have an impact on their selling price and profits

Upon comparing the Jadescape 2-bedder layout and the layouts of Sky Habitat's 1+study and 2-bedder units, we can observe that the Jadescape unit offers enclosable kitchen with windows. This enables an open fire stove and provides ample ventilation when cooking.
Fun fact, do you know that this is actually rare for most 2-bedder condos in Singapore?
Profit Comparison



With reference to the profit comparison visual below, we can note that the 2-bedder unit at Jadescape was purchased for $1720 psf and sold at $2232 psf. Whereas, the the 1-bedder unit at Sky Habitat was purchased at $1512 psf and the 2-bedder unit at $1532 psf, with the selling prices at $1760 psf and $1657 psf respectively.
In terms of profits, the Jadescape unit garnered a profit of $512 psf, whereas, the Sky Habitat units also registered profits, but at $248 psf and $125 psf.
The Owner of Jadescape made a profit of $397,088 while the Owner of Sky Habitat (1+study) made a profit of $175,520 and the Owner of Sky Habitat (2-bedder unit) made a profit of $113,180.
The owner of Jadescape made More than Double the profit compared to the 2 owners of Sky Habitat!
In conclusion, we can clearly see the massive difference in profit for the unit at Jadescape, even though, the location, size and type of the units are similar. Hence, sharing this knowledge and selecting the best unit layout is an important component of my strategies for clients.

Case Study 3: The Crest vs Principal Garden
For our 3rd case study, we will explore the 2 developments in District 3, The Crest and Principal Garden.

For this comparison, we will analyse a 3-bedder unit at The Crest and Principal Garden, which share a similar location, size and type of unit.
Read on to see if this case study will have the same turnout as case studies 1 & 2

As we look at the layouts of the 2 units, we can immediately see a key difference in the layout of The Crest. There are odd angular shapes protruding out of the Master Bedroom and Bedroom 2, while the bedrooms in Principal Garden are properly shaped.
With the odd angular shapes in The Crest's unit, we are unable to maximise the space of the bedroom, whereas for the the unit at Principal Garden, all the bedrooms can accommodate a queen-sized bed.
A golden rule that is used to maximise your capital gains for a resale condominium unit is to understand what future resale buyers would look for.
If the condo is situated in the Heartlands, then the potential of HDB upgraders is high, which will lead us to understand more on what type of layouts would HDB upgraders prefer. On the other hand, if the condo is located in an upscale area like the Core Central Region (CCR), then we would need to understand what type of layouts these buyers would look for.
Profit Comparison


With reference to the profit comparison visual, we can note that the 3-bedder unit at The Crest was purchased for $1696 psf and sold at $1899 psf, while the 3-bedder unit at Principal Garden was purchased at $1672 psf and sold at $2262 psf. As we calculate the profits, The Crest unit garnered a profit of $203 psf, whereas, the Principal Garden unit registered a profit, at $590 psf.
The Owner of The Crest made a profit of $247,000 while the Owner of Principal Garden made a profit of $730,000.
The owner of Principal Garden made almost half a Million dollars more as compared to the owner of The Crest.
Yes, you read it right! Almost Triple the profit!
In conclusion, we can clearly see the gargantuan difference in profit for the unit at Principal Garden, even though, the location, size and type of the units are similar. Hence, knowing what layout future buyers would look out for is essential and this forms part of my strategy for my clients.

My Strategies and How it can Help You
Layouts are part of a Larger, Comprehensive Strategy
Layouts analysis and selection are part of my strategy to help buyers to maximise their capital appreciation opportunities on new launch and resale condominiums. Besides layouts, there are a number of different factors that I use to create a winning formula for clients from all walks of life.
With the many resale condominiums and upcoming new launches in the market, I can help you make the best purchase with your needs and objectives in mind.
Assisted many Homeowners
Generating wealth through properties safely
Over the years, I have assisted many clients on their home buying and investment journeys, using my Signature approach. Clients have generated wealth though their property transactions, which enables them to realise their aspirations and dreams.
Some clients have gone on to upgrade their lifestyle and build their legacy by buying into Landed properties, while some have right-sized their properties, thereby realising their retirement funds and some have purchased investment properties to build on their financial and retirements needs.

Meet Esther Cai
Achieving Financial Freedom for Clients through Property
For the past 5 years, Esther has focused on helping her clients to plan, execute and achieve their financial freedom through property purchases, sales and investments. She is an avid believer that one must have a sound financial plan, with property being the core component.
Equipped with solid experience in marketing, sales and quality assurance from her previous work experience, she has developed a customised approach for her clients, that includes data, financial and research attributes.
“Helping People Like How I Would For Myself!”


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Esther Cai Homes
Esther has built and developed her property brand, Esther Cai Homes, that is committed to providing buyers, sellers and investors with the best advice, guidance and recommendations, together with excellent customer service and support.
Esther Cai Homes utilises a variety of trusted and verified sources to conduct analysis of data, research and trends of the dynamic Singapore real estate market. The analysis and research enables clients to make a clear and informed decision on their financial and property matters.

Recognition of Achievements
Numerous Performance Awards
With Esther’s continuous dedication and hard work for her clients, she has been recognised on many occasions by the PropNex Management by being presented with performance awards.
Esther is very thankful of the support and trust of her clients, colleagues and the Management through her journey as a realtor. She is looking forward to constantly developing Esther Cai Homes as a trusted real estate brand.




Get in touch with me
For a non-obligatory call and I will assist you with any property related queries.

Esther Cai
PropNex Realty Pte Ltd
CEA Reg No. R059191F
Associate Division Director
Contact: 9191 9279
Email: esthercai.jh@gmail.com